Email Campaigning - It's a Dirty Job

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Is your organization angry about emailing? Do they blame you because your organization got blacklisted? Do you struggle to keep up with what is happening behind the curtain at email platforms, with spammers, and Spamhaus? Join us on August 29th, and you’ll hear from two industry professionals about things like, how to get more emails delivered, how other departments handling of data hurts or helps you, what a really bad email day look like, what is particular to peer to peer email campaigning, and lots more!

Mike Elliot, Senior Manager Email Marketing at the Humane Society of the United States will share in agonizing detail about his first day working at the Humane Society – the day they got blacklisted. He will be joined by John Alan, Production Operations at Blackbaud, to give you a behind-the-curtain look at email operations at Blackbaud, as well as an in-depth look at emailing in general.